In 1975, Technics had introduced the SP-10Mk.2, with quartz-locked speed control and external power supply. More recently, Technics came up with another surprise: a new servo-controlled version of the legendary SP-10, the world's first direct-drive turntable, introduced in 1970 and intended for use in broadcast studios. The new hand-assembled SL-1200, available in various versions (footnote 2), looked like the old SL-1200, but inside it was brand new: every one of its hundred-odd partswhich Technics displayed on a wall at last September's Tokyo International Audio Showhad required retooling (footnote 3). However, as the growth of the vinyl market exceeded even the most optimistic projections and previous Panasonic profit centers like plasma HDTV shrank, Technics' Home Entertainment Business divisionheaded by Michiko Ogawa, an engineer who in 1988 helped develop Technics' AFP1000 ultra-thin, large-diaphragm loudspeaker, and is also an accomplished jazz and classical pianistre-entered the two-channel audio market and recommitted to making turntables (footnote 1).Īt the 2016 Consumer Electronics Show, Technics announced a new SL-1200 aimed not at DJs but at audiophiles. According to Technics (a division of Panasonic), production of the SL-1200 was stopped not because professional sales dropped, but because the factory tooling for manufacturing them had worn out, and retooling wasn't cost-effective. At the time, although sales of vinyl and turntables for home use were surging, their use in clubs was falling as DJs moved to the digits. Items typically ship out within 1-2 business days.Technics' sudden decision, in October 2010, to stop making its iconic SL-1200 direct-drive turntable, then in its MK6 iteration, took vinyl fans by surprise.
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